I found her blog about 6 months ago while searching for reviews of replicas. At first I was thrilled because she sounded so knowledgeable and I think she is to some extent. I loved her in depth reviews and detailed pictures. But I noticed she seemed to be promoting Purse Valley (www.purse-valley.com) a lot. She raves about them on almost every review and in the comments. This is a site that sells replica handbags and accessories. Some of her readers thought that perhaps she was getting a commission for the referral or that she was a partner in the business which she has outright denied. Personally I thought she found a site she was passionate about and just wanted to reward them by sending more business their way. It's what I would have done and HAVE done with this blog :).
So after spending a few days reading every review on her blog I decided to take the plunge and order a few bags. They were a bit more expensive than some of my other favorite sites but I was willing to spend a little more for top quality. I had about 8 items in my cart so I could take advantage of the quantity discount. But for some reason I hesitated when I got to the payment screen. It must be intuition that told me perhaps I better dig just a little bit more before sending over $1,000 to a site I'd never shopped at before. In any other sites I would not hesitate but because of the nature of this business it is always better to do a little research first.
So I did a Google search using the terms "Purse Valley Reviews" and "Purse Valley Scams". And lo and behold I came across some very unhappy customer reviews from people who had ordered because Eva Knox recommended them. But these buyers received terrible replicas or in some cases nothing at all and then were not able to contact anyone once they paid.
A little more digging and I found that she is indeed the owner of Purse Valley and many other domains as well. You can see a list of her sites on the "Black List" and at the bottom of this post. But I'm sure she there are others that I've not discovered yet. You can contact Chanel for a more current list if you suspect a site as being hers.
I read that she used to run her blog as Sophia Nolan then made up a story that she sold the blog to her other alias, Eva Knox. I don't know why she did this. Perhaps people were catching on and she felt she had to change her identity and start fresh.
Now personally I do not find it wrong that she is promoting her own site as long as she wasn't out to scam people. After all if you were a seller you'd do the same right? So there's no shame in that. I don't even blame her for taking on a false identity to promote her own site. I thought it was very clever of her though I could never do it myself. What I found disturbing was that she was promoting her site while discrediting legitimate sellers such as FabAAA which is my personal favorite. There is one particular review where she posted pictures that supposedly came from a reader who had purchased from Joy. Coincidentally I happened to recognize these pictures from another replica website so I knew the review was made up which leads me to believe she made up every other negative reviews to discredit her competitors and that likely all the good reviews were for sites she herself owns.
Needless to say I did not proceed with the order. I was just glad I discovered in time to save myself a lot of headache and over a grand of my hard earned money! So I tossed her blog and Purse Valley aside and continued my search for a legitimate review site. I was not very successful in that area as many are fake and the ones I thought were legitimate either had very little activity or were asking for fees or membership. Ironically that is what inspired me to start my own blog which then lead to creation of our new forum "Rep Lovers United" at www.reploversunited.com.
But I do still visit her blog from time to time just to check out the pictures and general information. I find that it is still useful for that but pay no attention to her recommendations or reviews whether positive or negative. However late last night I stumbled upon a serving notice posted on one of her Purse Valley domains (she has several) by Chanel. If you are interested in reading more in depth you can find the legal documents posted at www.purse-valley.com. It appears the lawsuit by Chanel is still in progress.
The short of it is that she owns many domains which she uses to sell her replicas and others with the sole purpose to promote by misleading potential buyers. Like her blog for instance and she also has a facebook page (possibly several), wordpress, pininterest among other similar venues that is used only for promoting. What I read tells me that she is a very intelligent woman. In the reports you'll read about how she has been hacking into legitimate websites and putting backend pages that redirects to her replica stores so that Google and other search engines pick these up and puts her sites on the top of the search engine. It also protects her in that she is not specifically posting a domain which can be pulled. The links can be changed to direct to any other sites at any time. So when one domain gets pulled she just goes back and changes the link to her new domain. Additionally since these are legitimate websites they cannot be pulled by the court system. Chanel has contacted the owners of these sites, the ones they have discovered anyway, to inform them of what she has done. Some has removed these links only to be victimized once again.
I think the document can explain it better than I could so I have cut and pasted a portion of it below but please visit the site to read everything if you'd like to learn more.
8. Apparently, weary of losing domain names and associated page rank on search engines such as Google and Bing, the Purse Valley Defendants have adopted a new plan which is the Internet equivalent of the “human shield” strategy employed by the likes of Saddam Hussein in the Iraq War. In short, The Purse Valley Defendants have hacked into scores of legitimate websites and added back end pages regarding counterfeit goods to those websites. The added pages are set to redirect a consumer clicking on the page to the counterfeiter’s real website operating under a separate domain name. Accordingly, recently when conducting a search for “Chanel Replica” on Google for example, one of the top search results returned was http://marcct.org/Index.htm?yifoxew=Aaa+Quality+Chanel+Replica+For+Sale&yifoxewp=550.
The base domain name, marcct.org belongs to MARC, Inc. of Manchester, an organization which serves the needs of developmentally disable individuals in Connecticut. However, when the link was clicked on within the Google search result, the user was redirected to ipursevalley.co, a domain name and website operated by the Purse Valley Defendants for the purpose of selling counterfeit goods. A further review of the Google search results and the marcct.org website revealed the following links related to fake Chanel goods as well:
MARC, Inc. is not The Purse Valley Defendants’ only target. Chanel has observed and documented numerous websites which have been compromised by The Purse Valley Defendants in the same or similar fashion. Specifically, Chanel has recently documented The Purse Valley Defendants have even hacked into the official United States District Court for the Southern District of New York website for Interpreter Services, sdnyinterpreters.org, and converted a portion of that website for use as a redirection tool for ipursevalley.co. The observed link returned by Google for a “Chanel Replica” search is reflected below:
to continue reading please visit the www.purse-valley.com
One thing I want to make very clear is that I do not know for a fact whether all the bad reviews I'd read about her are true or not. There is a possibility that some are made up by disgruntled customers but based on this new discovery I highly doubt it. I also want to point out that not all the reviews I'd read are bad. I did find one review that seems to be legitimate on a blog that is not really about replicas. The woman posted a review and pictures of her bags. I think she purchased 5 or 6 and was only disappointed in 1 but it was a minor complaint. The pictures she posted looked decent and she also stated that she was aware of the bad press Purse Valley was getting but her transaction went smoothly and she was satisfied with her purchases so I guess she didn't scam everyone.
I believe she mixes in some genuine reviews from readers because I am starting to see a few good ones on the sites that she previously discouraged her readers from buying from. Some other's she recommends such as Uncle "B" I have personally purchased from and know they are legitimate and offer great quality as she claims. But I suspect she only gave them high ratings because she knows they are very expensive and therefore most people wouldn't buy there anyway. And perhaps the high price will make her site seem a far greater deal.
This is a very smart woman who is apparently some kind of whiz on the computer. It is scary to think she can hack into anyone's computer and websites to put whatever she wants on it! I guess I should be happy I do not own any websites for her to hack into because I am sure she will run into my post sooner or later.
The thing my husband and I find surprising is that she doesn't use her skills in a legitimate business or job. I have many friends in the IT business who makes a damn good salary so she must be making much more to make it worth the risk.
Anyway, I only posted this to warn those of you who are not familiar with her blog so you can be informed if you still choose to buy from her. But please BE CAREFUL The Internet is full of scammers. There is really no way to know for sure who is honest and who isn't and I include myself as well. After all you don't know me so how can you know for sure I'm not doing the very same thing? Except that as you can see the only site I've really promoted so far is FabAAA and I have posted both positive and negative reviews. If I was a seller trying to promote my own site I would not be posting any negative reviews about myself :). And that's another thing. Please be wary of sites that only have Positive Reviews. No business and I mean NONE , ZIPPO is ever completely free of at least a few customer complaints. There are always some people that cannot be pleased no matter how much you do for them.
Ironically the fact that FabAAA does have negative reviews is what makes me trust Joy. Every other website that I've come across with a review section only shows positive reviews. Not a single bad one anywhere! And some you can tell are obviously written by the sellers themselves based on the poor English and grammatical errors. I know not everyone speaks English well but when you read 10 of them in a row it makes it quite obvious.
The fact that Joy does not delete the negative reviews shows me that she has her buyer's best interest at heart. She does not try to mislead you into thinking that all her items are perfect by posting false reviews or deleting bad ones. And she honestly answers your questions about the quality of a bag when you ask her. She may not tell you in so many words, after all she's here to sell not discourage people from buying from her but she'll tell you her honest opinion and steer you towards a better quality item. Other sellers I have asked will only tell me what I want to hear regardless of whether it's true or not.
Below are a list of websites that I have discovered are owned and operated by Eva Knox. If you know of others please let me know so I can add them.
www.PurseValley.cn or http://iker.co/qk
www.8Bags.net now www.2013luxurybags.net